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maxjenny! ​combines art and fashion in a unique combination. Our DNA is strong and as a pioneer on the international fashion scene, we offer timeless, exclusive design in colorful combinations - which never goes out of fashion. We complement your basic wardrobe in the perfect way, giving you strength, confidence and well-deserved attention.

Custommade, Bold & Unique

Have you ever wanted something totally your own, something completely unique, that no one else has?
We have launched CUSTOMMADE maxjenny!- for those of you who want that extra something. Who wants to ensure that you are completely unique at the party. At the wedding. At that special event. Choose any design and make it in any print. Explore our wide range of patterns on ourTrack record and be seduced! Let your creativity flow as you create your personal style.

At maxjenny.com, the possibilities are endless.


About The Designer

The designer, who is unmatched in terms of imagination and a master of epic proportions, has created a unique concept. Based in Cool Copenhagen, acclaimed Scandinavian designer Maxjenny Forslund is the creative force of maxjenny!, (2018) an exciting, young fashion label, wanting to dress the ballsy female who doesn’t compromise with look, amplifying their personality, choices and lifestyle.

“I want to push the boundaries of women’s dressing norms. I want women to be more daring and unapologetic – to wear looks that demand attention and garner compliments.”

- Maxjenny READ MORE

maxjenny! is dedicated to exclusiv patterns that are like art. Patterns that are colorful and give you power when you need it. Unique self-designed patterns that are huge impressive images. All garments that leave maxjenny! has a story to tell. And all pieces fits like a glove, allowing you to concentrate on enjoying the well-deserved attention.

  • wine talk with Maxjenny
  • She grew up with Petrus, Château d'Yquem and Mouton Rothschild and has designed clothes for the Swedish Crown Princess and Madonna. Fashion designer Maxjenny Forslund shares her time between Stockholm and Copenhagen, always looking for the good things in life on the few occasions she is free.We managed to catch her for a chat about wine styles, creativity, snobbery and the importance of being stubborn.

    ¨My clothes should fit a body – their wines should fit a palate."


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