300 square meters of maxjenny! – where fashion meets space, art and fearless design

Eklektisk Maximalism by Maxjenny Forslund and Jan Rundgren transformed the entrance of Formex 2025 into an immersive, 300m² explosion of bold design. A boundary-pushing blend of fashion, interiors and sculptural installations – the space redefined Swedish creativity through unapologetic color, scale and soul.